Dr. Thomas Michael brings to the table an extensive repertoire of experience exceeding 23 years, seamlessly straddling the realms of industry and academia with finesse. A distinguished alumnus of GRD Institute of Management Coimbatore, he stands as a testament to academic excellence, having earned his doctoral degree from the esteemed Anna University, Chennai.

Initiating his professional journey at Murudeshwar Ceramics Ltd., Hubli, Dr. Michael later transitioned to the dynamic landscape of TVS Logistics Services Ltd., Chennai. However, it was his inherent passion for imparting knowledge that steered him towards academia. His pedagogical journey commenced as a lecturer at the School of Management, VLB Janakiammal College of Engineering and Technology, evolving into the role of Professor of Management Studies at Dr.N.G.P. Institute of Technology, Coimbatore. A pivotal chapter in his career saw him as the Professor and Head of the institution at Vimal Jyothi Institute of Management and Research, Kannur.

Beyond the traditional confines of academia, Dr. Michael\'s scholarly pursuits extend to authoring chapters in esteemed publications, contributing numerous research articles to national and international journals, and presenting erudite research papers at conferences of global repute. His expertise is sought after in various B-Schools, where he has delivered insightful lectures.

A distinguished member of esteemed professional bodies, Dr. Michael's teaching and research interests lie in the domains of brand management, neuro marketing, and strategic management. His academic mentorship extends to guiding numerous M. Phil. projects and steering over 250 MBA projects and dissertations towards excellence.

Not merely confined to the academic realm, Dr. Michael has also played a pivotal role in coordinating consultancy activities for organizations, adding another layer to his multifaceted profile. His discerning insights have earned him the privilege of being invited as a judge for prestigious Brand Expos, showcasing his standing in the industry.

What truly distinguishes Dr. Michael is his unbridled passion and inquisitiveness, notably evident in his dedicated pursuit of neurosciences and the intricate complexities that underlie consumer behavior patterns. His relentless commitment to learning and contributing to the ever-evolving field sets him apart as a resolute in both academia and industry.